The need for information has never been more important today with the outbreak of an epidemic of global magnitude. Despite the media being at the forefront in the fight against the Covid-19 virus, it has not been spared either. From the time the first case was reported in the City of Wuhan in China towards the end of 2019, the virus has wreaked havoc across the world leading to massive financial losses. Countries have come up with a raft of measures including lockdowns to contain the highly contagious virus. Recent survey by the Kenya Private Sector Alliance on Business Perspectives on the Impact of Covid-19 on Kenya’s economy paint a gloomy picture. As reporters work diligently to give the world daily updates, they are equally mulling over the effects of the pandemic on their organizations which are dependent on advertisements. Social distancing and stay at home aspects have seen increased demand for alternative news sources with digital media filling the gap. Th...
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